Cider friend, Nooks Yard has set up a simple question for cider lovers to answer: how much juice do you think there should be in cider?
The question is straight forward, but think of the implications. The regulations from HMRC state that cider is cider with a juice content of some 35%. The Cider Workshop's mission statement suggests 85% upwards should be regarded as craft/real/traditional cider. CAMRA are a little... well, a lot more vague on the whole.
Anyway - here is the link: http://www.nooksyard.com/survey/354331
The more responses, the more useful the information may be.
Oh, and its worth noting that 146 Ciders are 98%+ juice (146 sourced and pressed apple juice). Just saying:-)